Salon Privé

The Ultimate Luxury Car Event at Royal Hospital Chelsea 15-17 April 2027 From 15–17 April 2027, the heart of Chelsea will once again be transformed into the most spectacular motoring occasion. Salon Privé London at the historic Royal Hospital Chelsea promises a three-day celebration of automotive style and sophisticated living. Picture immaculate lawns, stately architecture, and a luxury automotive brand showcase, alongside an extraordinary line-up of the world’s finest cars. Expect global premieres, captivating daily displays, car club celebrations, luxury brands, chilled Pommery Champagne, and Salon Privé’s signature hospitality throughout this unforgettable springtime event. Grand Opening Day! The Lawns Open to a Stunning Spectacle: Thursday sees the magnificent grounds of the Royal Hospital Chelsea transformed into a riot of exhilarating elegance. Join the press and media in a privileged first glimpse of the breathtaking cars on display. The assembled super and hypercars are presented and paraded and the lawn displays unveiled. We are also joined on Thursday by Porsche Club Great Britain who are celebrating their 65th Birthday. Ladies’ Day! A Friday of Fun and Finesse: Salon Privé Ladies’ Day Friday lights up the Royal Hospital grounds with its endlessly chic and colourful elegance. It’s always eagerly anticipated as a taste of the fashions that will influence the Season, and remains the event that sets the tone for the summer of sparkling socialising ahead. Admire the expertly curated collection of supercars gracing the lawns, before taking a ringside seat for scintillating supercar displays. Lotus Drivers Club are joining the celebrations to showcase 50 Years of the Lotus Elise – a style icon of its own. All this alongside the finest luxury goods and exquisite hospitality on offer. It’s the day to turn on the style and embrace the glamour of Salon Privé London! Supercar Saturday! Want to See the Latest Supercars, Hypercars And EVs Up Close? Join The Party! Saturday at Salon Privé London offers an unrivalled view of the world’s most acclaimed and exciting cars. It’s the perfect day out for friends or families. The centrepiece is a breathtaking display of the finest high-performance supercars from SCC, sure to impress even the most ardent devotees of the genre. We also welcome Italian Glamour with Maserati Club UK showing an exciting display celebrating Maserati Through the Ages. All this with ample opportunity to indulge in premium shopping, lavish hospitality and family fun in this magnificent historic setting in Chelsea. Before attending any event, please check with the organiser for any postponements, cancellations, or other changes.